EXPERIENCE


Image Public Relations Agency was founded in 2002 by Anna Stępień. Originator is a graduate of the Faculty of Social Sciences of the University of Gdańsk and MBA graduate of the French Institute of Management. Experience in public relations, promotions and marketing she gained since 1993 with the birth of specialization in our domestic market.

Anna Stępień co-founded PR strategy of Elbrewery Co Ltd., creating a new brand EB. She cooparated with the world's leading agencies: Leo Burnett, Ogilvy & Mather. (Co-operation resulted in the creation of the first Polish film advertising, broadcasted on MTV).

With the transformation and reorganization of Elbrewery (later Żywiec Group) Anna Stępień engaged in corporate PR.

Then she become a supporting sales manager on foreign markets - U.S., Canada, France, Germany, Great Britain, Russia. At that time, among other things: the London PR campaign supporting EB brand sales in pubs and supermarkets Tesco, as well as the first outdoor campaign in Kaliningrad had been created.

While the European Days in Hamburg she designed and organized a promotional stand of Elbrewery as the only Polish company, earning the recognition in the eyes of the local media.

In the years 2000 until November 2001 Anna Stępień worked as Director of Marketing and PR at Prokom Software SA.

In this position she was responsible for the organization of the largest tennis tournament in Poland - the Idea Prokom Open, she also coordinated all projects-related with the event. At that time, in the newly formed Foundation of Ryszard Krauze, she was responsible for the advertising campaign of a special GROM organization.

At the same time since 1998 she is an independent consultant for public relations, promotions and marketing, working with managers of leading Polish companies.

Since 2002, Anna Stępień uses gained extensive experience in independent business under the name Image Public Relations.